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The Japanese Magazines That Defined 90s Streetwear Culture
The creative chaos of 90s Harajuku immortalized by iconic fashion magazines.

Decora Kei - Harajuku’s Patchwork of Colors
Decora Kei, the export of Tokyo’s most colorful district: Harajuku.

Louis Vuitton x Takashi Murakami’s 2025 Comeback
Murakami’s colorful motives return to Louis Vuitton.

Lolita Fashion Explained - A Tale of Lace, Frills, and Quiet Rebellion
The subculture that mixes Victorian charm with bold self-expression.

UNDERCOVER x Sanrio - Celebrating 50 Years of Iconic Characters
Hello Kitty and My Melody reimagined in limited-edition designs.

The Return of the BAPE® Shark Hoodie - 20th Anniversary Collection
BAPE® Shark Hoodie drops honor two decades of streetwear history.

Casio Announces Ring Watch - A Tiny Timepiece Revolution
Exploring Kinoko Teikoku - Japan’s shoegaze pioneers with a shifting sound.

Takashi Murakami Steps into Footwear with Ohana Hatake
Murakami’s new footwear brand, Ohana Hatake, launches flower-inspired slides.

Yohji Yamamoto - The Poet of Black and Avant-Garde Fashion
The master who shaped fashion’s avant-garde narrative.

VANDYTHEPINK® x Pokémon Collab
VANDYTHEPINK® meets Pokémon in an irresistible collab.

Maison Margiela Artisanal Exhibition 2024 in Tokyo
Maison Margiela showcases its Artisanal collection in Tokyo.

Who is Hiroshi Fujiwara - Japan’s Godfather of Streetwear
How Fujiwara’s cultural influence shaped the global streetwear scene.

Crocs Meets Pokémon - A Clash of Fandom and Fashion
Crocs and Pokémon cross paths in a one-of-a-kind collaboration.

Junya Watanabe 1906L Loafers - The New Balance Collab We All Needed
The New Balance x Junya Watanabe Collab taking the internet by storm.

From BAPE to HUMAN MADE - The Legacy of Japanese Fashion Icon NIGO
How NIGO pioneered streetwear while bridging Japanese culture with global fashion trends.

How the Tabi Boot Went from an Aristocratic Garment to an Online Gimmick
The Japanese split-toe shoe that became a global phenomenon.

mukcyen - A Decadent Fusion of Tradition and Innovation
mukcyen launches its third collection designed by Yuka Kimura.

Rakuten Tokyo Fashion Week SS 25 - Yokogao’s Highlights
Discover Tokyo's fashion scene as we dive into the highlights of Rakuten Tokyo Fashion Week.

Yuka Kimura - Fusing Japanese and Chinese Heritage into Fashion and Cultural Storytelling
Yuka Kimura blends her Japanese and Chinese heritage into innovative fashion storytelling.

The Complete History of Ura-Harajuku - Tokyo’s Iconic Street Fashion Hub
How Ura-Harajuku planted the seeds for global streetwear culture.
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Manga & Anime
From doujinshi roots to global icons, the revolutionary impact of CLAMP on the world of manga.
Discover the old nursery rhyme that marked the confrontation between Muzan and Ubuyashiki.
How a carabiner on a belt says more than designer logos.